Search engines have reworked their search algorithms to reward lots of keyword-rich, quality content that is updated frequently. Gone are the days when businesses could keep the same content on their sites for years and expect it to continue to drive traffic. In addition to updated content, search engines are[…]
When looking to get website traffic, some business owners do not know where to start. When building a marketing campaign, some entrepreneurs opt for an SEO plan while others try to attract customers with Google AdWords. AdWords vs SEO With Google AdWords, a business can choose the keywords that they[…]
Sharing valuable information online helps other users make wise selections on a search results page. Google Plus embraces this idea of people helping people with the +1 button. Clicking this button means “I approve this content.” Google Plus is a website that allows people to network socially. Users can separate[…]
The Internet is the greatest resource ever invented, but it also has a steep learning curve for inexperienced marketers or bloggers. There are billions of webpages online, each competing for the attention of Web traffic being diverted through search engines. Bringing in these potential viewers through a targeted optimization campaign[…]
Blogging platforms have opened up the Internet to a number of people who wish to share information but who have trouble managing complex software. Of all the blogging platforms, WordPress is widely hailed as being the easiest to use and most powerful. With its wide selection of plugins, users will[…]
Many businesses rely on ranking well in organic search results. However, with the frequent, substantial changes that the major search engines continue to implement, many businesses are finding it more time-consuming to manage and maintain their Search Engine Optimization (SEO) efforts. MyModernWeb is offering a new approach to SEO. Rather[…]
Search engine listings form a key part of a company’s web presence. In many cases, though, companies have no input on how search engines list their sites. Meta descriptions can help you ensure that search engine listings for your company’s website reflect your brand. Meta Descriptions and Search Engines A[…]
Thousands of blogs enter the blogosphere daily, but many never make it past the startup phase. Good blog etiquette is important in order to keep readers coming to your website. Frequency Is Important Blog frequently, but not too frequently. A general rule is to blog at least once or twice[…]
When writing a blog, depending on the niche the author selects, a wealth of material is created that needs to be organized somehow. Posts are the actual content of the blog, each with a specific theme, organizing principle and point. Categories are a lot like buckets that are filled with[…]
As a small business owner or manger, you may be wondering if another social media account is worth your time. Google Plus is Google’s latest foray into the social media world. This is Google’s answer to Facebook, Twitter and other social media platforms. It may seem like it’s just another social network,[…]