Search engines have reworked their search algorithms to reward lots of keyword-rich, quality content that is updated frequently. Gone are the days when businesses could keep the same content on their sites for years and expect it to continue to drive traffic. In addition to updated content, search engines are[…]
Let’s take a moment to paint a picture. Imagine that you just spent the last hour writing an amazing blog post. You put it up on your blog, and are excited because you know that it is both informal and entertaining. After you hit the publish button, however, suddenly your[…]
One oft-overlooked social media platform that’s great for marketing a small business is Pinterest. At first glance, Pinterest simply looks like a fun, virtual pin board to collect and share photos and ideas. In actuality, Pinterest can be used as a marketing tool for your business. Using Pinterest for Business[…]
As a small business owner or manger, you may be wondering if another social media account is worth your time. Google Plus is Google’s latest foray into the social media world. This is Google’s answer to Facebook, Twitter and other social media platforms. It may seem like it’s just another social network,[…]
With over 526 million daily users of Facebook, it makes sense that small businesses are allotting a portion of their advertising budgets on Facebook. However, for successful Facebook marketing, you need to make sure you are keeping your customers interested. Learning how to post the right things on your Facebook[…]
People always say you have to spend money to make money. It might be true in some cases. But I don’t think it’s true about the internet. Sure you can spend a ton of money with Adwords, Facebook and others. You’ll spend about $3 per click for a ton of[…]
We need a new employee that loves social networking, is a great writer and is very friendly. We are hiring a position we call the “Socializer”. Socializers get paid $1600 a month to socialize on social networks all day, write blog posts and send email campaigns for our clients. Did[…]