A friend just recommended a great book to me. I’ve only just started reading it and already I’m rethinking my online marketing strategies. If you are trying to market a business online read UnMarketing by Scott Stratten.
This book is full of many must do tips to help you generate more business, but be prepared to be put in your place. Stratten doesn’t just tell you what to do. He also tells you what not to do. And he’s a little harsh about it. But personally that’s what I need.