From the Blog

“I want you to write about my company. I want you to tell my story to the world for me. I don’t have time to do it. So I’m going to have you do it for me.”
– John Doe Business Owner

Would that work? How could anyone possibly tell your story for you? It’s your story. I didn’t start your company. I didn’t sacrifice everything to make your company what it is. Telling your story is your job. It’s the most important job you have. It’s how people relate to you. It’s how they connect with you.

People aren’t stupid. They know when you are speaking from experience and they know when you are full of crap. When you hire someone to tell your story for you. You’re hiring someone to be full of crap. I can help you put it on paper, but no one can tell your story but you.

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