Advertising is a tricky thing. An ad campaign may work great for one business, while a similar campaign completely fails for another. Most advertising struggles to get you, the consumer, to understand why you need to choose this business or service over their competition. They try to sell you on[…]
A florist put a sign in front of his business that had men pulling u-turns to get back to the shop. The sign simply read, “In the dog house?” This is a perfect example of guerrilla marketing. Simple, inexpensive, yet highly effective and a powerful tool for any small businesses.[…]